We are Bleed — a multi-disciplinary design consultancy based in Oslo Norway and Vienna Austria. We create identity and experience through concept development, art direction, graphic design and service design. Representing a mix of cultures and disciplines to challenge today’s conventions around art, visual language, interaction, media and identity.

Bleed Oslo
Nedregate 5, 0553 Oslo, Norway
+47 993 06 000 / bleed@bleed.com

Bleed Vienna
Lerchenfelderstraße 74/2/7, 1080 Vienna, Austria
+43 650 6000 901 / bleed@bleed.com


A year in a newspaper! December 20th, 2013


To celebrate the end of another creative year with amazing clients, we treated ourself with a newsprint with overview of some of the many outputs of 2013. Here is a snapshot of that before we leave for the holidays :)

Merry Xmas & A Happy New Year!


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Launching new site for IARK December 18th, 2013

Iark_desktop Iark_mobile

We already did the identity and are now proud to launch the brand new site for IARK! A successful collaboration presenting the company in details, going through the projects and their process as well as the collaborators, and their insights.

100% responsive modular grid system, in depth employees presentations, project thoroughly documented, everything was built to give the visitor a clear idea of the quality of IARK‘s work.

Don’t forget to check out the timeline, or the Vision journal, displaying the latest updates of a very lively company!

Check it out here!

Design by Bleed
Development by our friends at Lundgren + Lundqvist
Texts by Jonas Parmann

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Formulæ perfume identity October 28th, 2013


Formulæ is an Oslo-based perfume brand and creative collective. Sharing a great passion for their work, they focus on a traditional, hand-made approach while paying close attention to details. Using unorthodox combinations Formulæ aims at creating unique scents with a high-end feel.The visual concept for their identity is inspired by the past, when perfume was once a healthcare product only sold in pharmacies. The visual language of healthand medicine products, which is direct and serves the sole purpose to inform, was used to create a recognisable identity with a repertoire of few graphic elements.

Formulæ custom font – BB PerfumeA neo-grotesque monospaced font made exclusively for Formulæ. It is based on the evenly-spaced grid of old letter boards (mostly found at store entrances in the distant past). The font only consists of capital letters and is intended for use on headlines and shorter passages of text.

Check it out here!

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New identity for djuice October 25th, 2013

djuice_stationery djuice_ipads

Branding for djuice, a provider for mobile phone services and daughter of Telenor. Our new design concept allows a fresh approach to the brand. It now communicates the main values: simple, honest, nice.

The main principles are flat and colorful shapes combined with strong and sympathetic typography. In combination with a smart communication concept from TRY and splendid clay animations from Animasjonsdepartementet: a real success!

See more here!

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Campaign for the Norwegian Design Council September 6th, 2013

Norwegian Design CouncilLast week the Norwegian Design Council launched this years campaign for their “Award for Design Excellence”. As a continuation of our art direction role within the project, we were glad to collaborate with them once again to produce the new campaign for 2013.
Design & Direction: Bleed, 3D: Øyedrops.

See the work here.

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6 Awards in Visuelt 2013 June 3rd, 2013


We are proud to again being awarded in the most important graphic design competition in Norway. This time no less than six awards; Gold for Riksteatret identity and diplomas for TV2 Denmark app, Coop Himmelb(L)au web, Storm Studios web, Merket for God Design posters and our very own bleed.com.

It was a wonderful night:)

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Bleed wins award for Design Excellence! April 18th, 2013


Bleed won The Norwegian Design Council´s Award for Design Excellence (Merket For God Design). This time for Aker Brygge. You can see the full project in our portfolio.

We are very happy!

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Identity and web for ByCo April 2nd, 2013






ByCo is a new microfinancing company based in New York. Byco combines old-fashioned capitalism with crowd-funding principles. But instead of a perk, investors receive 10 percent of sales, depending on how much they put in. And the designer, who receives 20 percent of sales — or 30 percent if he or she is the sole investor — doesn’t have to deal with manufacturing, distribution and sales.

Bleed designed the corporate identity and web.

You can read more about it in this recent article in New York Times.

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Andreas Kleiberg identity and web March 8th, 2013

AndreasKleiberg05 AndreasKleiberg07 AndreasKleiberg08 AndreasKleiberg01AndreasKleiberg09 AndreasKleiberg04 AndreasKleiberg02 AndreasKleiberg06

We are proud to show off the new identity and web for photographer Andreas Kleiberg. Check out the crazy scrolling web www.andreaskleiberg.no.

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New identity for Riksteatret June 25th, 2012


Over the last three months we have been working on Riksteatrets new identity. Riksteatret is our national touring theater. The visual concept is that of a poster wall, promoting current events. The logo is inspired by a poster, built up by a bold frame that represents the poster’s edge. The four first letters R-I-K-S, meaning National, make up the nails.

The new identity gives a contemporary feel, differentiating the theatre from an industry otherwise considered classical.
Watch out- a new website is coming soon!

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