This winter we got a great brief from Myspace: “Lead the rebranding efforts for Myspace. We have a new logo and entirely new site and are ready to design out the rest of our identity system”.
The revitalized brand is fresh and designed as a vessel that leverages Myspace brand equity and core culture allowing it to mature into a satisfying and engaging social entertainment entity. We communicate Myspace as the place where everyone can be whoever they want to be.
Giving the brand experience room to grow we use subtle typography and combine the logo with different corporate illustrations. The simple material and 3 way separation is the base. The visuals can be random from users of Myspace or generated by professionals.
Watch out for soon to come portfolio update with more images!