There’s nothing like excessive exaggeration to push a product, like the latest ad for Norway’s Alta Bike demonstrates so well. It’s not the type of in your face advertising that demonstrates dicing, slicing, grating and peeling all with a free set of steak knives, its smarter and more aesthetically interesting than that. The Alta Bike is a unique bicycle created by a combination of graphic Bleed, furniture Norway Says and product designers Frost produkt from Norway. – theCoolhunter.net

Read more at Coolhunter and visit Alta Bikes.